New Look are on etailPR !!

HAPPY FRIDAY! 

Now, as you all may know, we launched the fabulous New Look on the etailPR network a few weeks ago and this blog post is to fill all of you in on how to get working on the campaign!

First things first, this campaign is open to bloggers with a following of 10k on any platform, your engagement must be high on your blog and on your social platforms and New Look are looking to you to help push their awesome AW15 trends.

Let's take a closer look at these trends...

HERITAGE

Heritage is all about textures and prints. Think chic tartan, houndstooth, tweed against camel, rust, and lots of suede!  Accessorise with knee high boots, oversized scarves and killer Mary Janes. A modern throwback to the traditional aesthetics of Great Britain.

GRUNGE

We are still not over our Grunge phase nearly 20 years later. So let's head back to the 90s with our rolled out of bed hair, throw on a plaid shirt, and a TONNE of leather. Grunge is all about the play between textures of moody, broody shades of black, charcoal, plum and maroon. Accessorise with some laid back boots, a hat and lots of eyeliner!

WINTER TRIBE

If you are in this season's Winter Tribe, you better be ready to be wrapped up in wrap around cardis, cream cables, and knit dresses. Think monochrome minis with knee high socks, layers upon layers, and of course a fur stole thrown in for good measure! Be a true Scandi snow queen!

So, as you may or may not know, normally when you are accepted onto a Sample Campaign, there is a selection of samples for you to choose from. 

With New Look however, we are shaking things up! Those of you lucky enough to work with the brand, will receive a whopping £100 to spend within one of these trends!

So, when 'Requesting your samples' you will simply need to put the three trends in preference order!

Once you have done this, we will pass these applications over to New Look who will pick their favourite 10 applicants and you lucky 10 ladies will get to choose £100 worth of product to feature on your blog. 

Your blog posts will be featured around one of those amazing trends for Autumn Winter and will provide links for all your readers to go directly to that trend so they can shop it as well!

So, if you have not already, log into your etailPR account, apply for the campaign and get your trends in preference order! We cannot wait to see this collaboration in all its cosy, knitted, grungy glory!

HAVEN'T SEEN OUR NEW ETAILPR WEBSITE?! WHAT ARE YOU WAITING FOR!? To re-activate your account, simply click here and reset your password!

x

etailPR Top 10 Blogger Tips: Guest Blog Post from an Etail PR intern

Hi I'm Katie! It’s my first day interning at etailPR and as a blogger my self (What Katie Says), I’m relishing the opportunity to get stuck right in and create a guest post! This fabulous blogger network is continually growing and with that, comes new bloggers every single day. I mean, who wouldn’t want to become a blogger? The opportunities are endless and 100% fits in with the quote ‘work hard, play hard.’ However some bloggers, new or old, need some advice along the way, which is why we here at etailPR want to give you the helping hand you might need.

Here are my top 10 blogging tips:

1. Create your own voice

Blogging is your own corner of the Internet with nobody to tell you how you should or shouldn’t write. Always let your personality shine through with your posts and it will help your readers connect with you! Don’t be afraid to write in a chatty tone and don’t feel like you should copy someone else’s style.

2. Get social network savvy

There’s no doubt some of you know social networking like the back of your hand, yet I’m sure some of you are still asking yourself ‘What’s a hashtag?!’ (You may be living under a rock). As a blogger, you need to be a pro. Follow your favourite bloggers on all social media platforms, talk with other bloggers, swap posts to read, upload pictures that fit with the style of your blog, and always continue your tone of voice across all platforms! Use the hashtags #blogger #fblogger #bblogger to attract readers. You will be surprised at how quickly your following and readership increases once you’ve nailed social networking!

3. Picture perfect

It’s a proven fact that we have short attention spans. The use of pictures can help to entice readers to your blog post. Don’t scare them away with an overwhelming amount of text with just a tiny picture at the bottom. Put photos at the top of a post to then continue through out, make them big and clear and don’t be afraid to play around with some editing. My favourite blogs have a theme to their pictures, so find a niche for yours. You don’t need a fancy camera; just good lighting will make a photo blog-worthy! Tag your photos with relevant tags as well; this will increase your SEO.

4. Creative content

There are thousands of blogs in the blogosphere, so keep your content creative. Always keep an eye out for inspiration for new blog posts that haven’t been done before! If you ever get stuck, put a new spin on it. Why not ‘What’s in my gym bag’ as apposed to a usual ‘What’s in my bag’ post. Keep thinking outside of the box and it will make readers want to read your's over everyone else’s!

5. Stick to a schedule

This keeps readers excited. You don’t have to blog everyday, once a week or even a fortnight can be enough! Just make sure to always publish your post on the same day at the same time. This can be easily done by scheduling your post rather than publishing straight away. You can then count down on social networking, so followers get excited about reading your new posts, and can get in a routine of checking your blog, say on a Friday evening. Post tweets such as: ‘Can’t wait to hear what you all think of this weeks blog post! It’s going live tomorrow!’

6. Clear layout, clear mind

A simple layout creates more attention to your blog post. A bold title at the top and white background behind font makes it easier to read and makes photos stand out. Don’t be afraid to put your personality out through your design.

7. Be honest

Once you get a certain amount of followers, you will start to receive some sample post opportunities. Like the ones we offer here at etailPR! (Take a look at our network here). Always be honest with what you’re writing, if you say you love something, your readers want to be able to trust your opinion. Don’t let them waste their money on something just because you wanted more free stuff!

8. Get linking

Always provide a link to products you have mentioned. This makes it a so much easier for readers to locate the products/items you are referring to! As well as this, link to other posts of yours to keep readers on your blog as long as possible.

9. Avoid negativity

No one wants to read a really negative blog, so avoid writing too many bad reviews. Whilst of course you have to be honest, maybe think about avoiding a review at all, rather than moaning. This may stop brands wanting to work with you in the future.

10. Enjoy blogging!

Blogging can be so much fun, don’t get caught up under the pressure. Keep calm and blog on. Always remember why you started in the first place!

I hope these tips have helped! If you have any more you’ve picked up on the way don’t be afraid to let us know!

Thanks for reading!

Why not take a look at some of our other Guest posts?

- Guest post: How to write a good review

If you are interested in writing us a 'Guest Blogger Tips' Post OR even doing us a vlog, then send your idea for blogger tips over to bethan@etailpr.com !

x

Sign up to The Blogger Network here.

Log in to The Blogger Network here.

Find more information on The Blogger Network here.

etailPR Blogger Network has over 20,000 worldwide influencers with HUGE reach and readerships that want to know about YOUR brand...

If you want to find out more about how etailPR can help a brand like yours – click here...

etailPR Blogger Network: Hang out with us for the day!!

If you didn't catch it, a week and a half ago, we had Lauren Ellis from Journey of a PR Girl at etailPR HQ for the day!

The aim of the day was to try out a new exciting opportunity we will be offering: the chance to hang out at etailPR Blogger Network !!

The day was Lauren was a total success and you can check out what she got up to on her blog here.

After the success of our first visit, we are now looking for more of you to book in to come and hang!! We want you to head to the etailPR Blogger Network, sign in and apply to the 'Hang out with etailPR...' campaign.

You may be asking...why should I come to etailPR for the day? And the answer is...well there are SO many reasons why!

Coming to etailPR Blogger Network  for the day has huge benefits for both you and us not to mention it is a great chance for you to come spend the day in the beautiful regency town of Cheltenham.

Our office is based in the heart of Cheltenham Spa in Gloucestershire, which is only a 2 hour train journey from London!
Plus, being a Spa town, it has lots of opportunity for blog and Instagram friendly photographs of beautiful buildings and scenery.

The main benefit though - exposure! By joining us for the day, taking over our social media, and creating blog and video content, you will be increasing your exposure. etailPR Blogger Network is the biggest blogger network in Europe with over 18,000 bloggers from all over the world signed up!

The day promises to be fun from start to finish.

Not only this, but it gives you a chance to build up relationships with everyone here at the etailPR team whilst being treating to lunch!

We love meeting you all face to face and love hearing your feedback on The Blogger Network so for us, these hang-outs are our way to inject some Blogger energy back into the office!

Here are a few reasons why if you have 5,000 followers or more on one platform, and are based in the UK you should get on the Blogger Network now to apply to 'Hang out with etailPR...'!

Want to know what you would be be up to if you were successful? Here is a breakdown of what we did when the lovely Lauren came in!

11:00am        Arrive at etailPR HQ

                      Coffee and Tea with the team!

11:30am        Begin an etailPR Instagram/Twitter takeover - with special sample surprises!

12:30pm        A lunchtime treat with The Blogger Network Team

1:30pm          Set up for a video Q+A session on Blogger Tips and Advice

1:45pm          Begin video Q+A session

3:00pm          Write a Guest Blog Post on your day at etailPR.

You will be welcome to stay as long as you like!

Still unsure? Check out Lauren Ellis opening some samples from etailPR Blogger Network brands to see if we can tempt you!!

So, if you have 5,000 followers or more on one platform, and are based in the UK, log onto the Blogger Network now and sign up to the campaign called 'Hang out with etailPR...'

If you don't quite meet the criteria, but are still interested in coming along to etailPR HQ for a day or two, then why not apply to be an intern! Sign in on the Blogger Network by applying to the campaign or sending over your CV and a covering letter to digitalpr@etailpr.com.

x

Sign up to The Blogger Network here.

Log in to The Blogger Network here.

Find more information on The Blogger Network here.

etailPR Blogger Network has over 20,000 worldwide influencers with HUGE reach and readerships that want to know about YOUR brand...

If you want to find out more about how etailPR can help a brand like yours – click here...

etailPR Blogger Network EXCLUSIVE! Hair brand LAUNCH!

This month we are pulling out all the stops for you by announcing new brands to the network!

Some of you may have already spied our first mystery brand, who are live on the Blogger Network RIGHT NOW!

We cannot reveal everything just yet but we can give you a few clues...

Clue #1.
Beauty bloggers, listen up! This brand are a beauty brand specialising in HAIR.

Clue #2.
They offer a wide range of amazing high quality hair extensions and professional hair styling tools!

Clue #3.
Their Instagram is worth risking a thumb injury scrolling through all those gorgeous manes!

Clue #4.
Celebrities LOVE this brand. Everyone from The Lord Disick from our favourite celeb family, Pretty Little Liars' Shay Mitchell, and Carly Rae Jepson - she really really really really really really likes this brand!

Have you guessed yet? Well if not, don't worry. You won't have to wait long to find out the name of this MYSTERY hair brand as we will be announcing it NEXT WEEK!!

If all this news has got you excited then log onto the network right now and apply to be on the campaign named 'Mystery Hair Brand'. 

Then, next week when we announce who they are, you will be ahead of the game! 

Stay tuned for more announcements from etailPR Blogger Network coming up!!

x

Sign up to The Blogger Network here.

Log in to The Blogger Network here.

Find more information on The Blogger Network here.

etailPR Blogger Network has over 20,000 worldwide influencers with HUGE reach and readerships that want to know about YOUR brand...

If you want to find out more about how etailPR can help a brand like yours – click here...